On online book marketing

Reading Anne R. Allen’s blog post on online book marketing, I couldn’t help thinking of that movie tag line – be afraid, be very afraid. Sure, it’ll make you feel like coming off of the internet and curling up in a corner, but if you’ve got books to market (like I, and some of you, do), it’s stuff we need to know if we’re going to brave the great internet wasteland (or wonderland, depending on your mindset that day). Read on.


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